How much does YouTube pay per 1000 views?

YouTube RPM (revenue per 1000 views) varies enormously by country and niche. In the US, creators typically earn $3–8 per 1000 views for general content, and $10–30 for finance/investing content. In India, RPM is typically $0.3–0.8. In Germany, $3–5. YouTube keeps 45% of ad revenue; creators receive 55%.

Which country has the highest YouTube RPM?

The United States consistently has the highest YouTube RPM, typically $4–8 for average content. Canada and Australia follow ($3–5), then Germany and the UK ($3–5). Japan averages $2–4. India is at the low end at $0.3–1, though it's YouTube's second-largest market by watch time.

Why does YouTube pay different rates in different countries?

YouTube ad rates are driven by advertiser spending in each country. US advertisers pay premium rates to reach American consumers with high purchasing power. Indian and Brazilian advertisers operate in markets where average disposable income is lower, so ad budgets and CPMs are smaller. The viewer's location, not the creator's location, determines the RPM for that view.

YouTube Money Calculator

Estimate ad revenue by country · 12 countries · RPM varies 10× from US to India

The real insight: 1,000,000 views from India pays about as much as 100,000 views from the United States. Where your audience lives matters more than how many there are.

Monthly Views

Audience Country

Content Niche

Premium advertisers pay top dollar to reach investors

Estimated Monthly Revenue

$1210.00

100,000 views × $12.10 RPM = $1210.00/month

$14,520

per year

$12.1000

per view (RPM)

After YouTube's 45% cut. Estimates only — actual earnings vary by ad type, viewer geography, seasonality.

Same 100,000 views, different countries

🇺🇸United States

$1210.00

🇬🇧United Kingdom

$924.00

🇨🇦Canada

$836.00

🇦🇺Australia

$792.00

🇩🇪Germany

$880.00

🇫🇷France

$616.00

The big insight: 1,000,000 views from India earns roughly the same as 100,000 views from the US. If you can pivot your content to attract a US/UK/AU audience, that's a 10× revenue difference for the same view count.

YouTube RPM by Country (2024 Averages)

RPM = Revenue Per Mille (per 1,000 views), after YouTube's 45% cut. These are averages across all niches — finance and business content can earn 3–5× these numbers.

Country	Avg. RPM	1M views earns	Notes
🇺🇸 United States	$5.50	$5,500	Highest globally. Finance niche: $15–30.
🇩🇪 Germany	$4.00	$4,000	Highest in Europe. German-language content reaches 100M+.
🇬🇧 United Kingdom	$4.20	$4,200	Strong ad market, shares US English audience.
🇨🇦 Canada	$3.80	$3,800	Similar to UK. French content adds Québec market.
🇦🇺 Australia	$3.60	$3,600	Small but wealthy market.
🇫🇷 France	$2.80	$2,800	French content also covers Africa, Belgium, Switzerland.
🇯🇵 Japan	$2.40	$2,400	Engaged audience, high time-on-platform.
🇰🇷 South Korea	$2.20	$2,200	K-content has organic global spread.
🇲🇽 Mexico	$0.90	$900	Large Spanish-speaking market, growing ad spend.
🇧🇷 Brazil	$1.20	$1,200	2nd biggest YouTube market by watch time, low RPM.
🇮🇩 Indonesia	$0.50	$500	Huge young audience. Sponsorships > ads here.
🇮🇳 India	$0.60	$600	Enormous audience. Ad revenue alone rarely viable.